让珠宝从画框走向秀道，把产品展示融入一场沉浸式直播。
2025年6月10日，老庙黄金参与天猫超级首饰发布，以「吉愿成金，好运自来」为主题展开直播。概念98参与策划与执行。
现场围绕品牌的「好运文化」设计不同观看场景，模特从画框中步入秀道，以动态方式呈现珠宝。新品发布、古韵金系列和《天官赐福》动画联名产品穿插于直播叙事之中，连接走秀、讲述与互动。
Laomiao Gold joined Tmall’s Super Jewellery Launch on 10 June 2025 with a livestream centred on the brand’s culture of good fortune. Galaxy 98 participated in planning and execution.
Models stepped out of picture frames onto the runway, bringing jewellery into motion. New launches, the Gu Yun Jin collection and the Heaven Official’s Blessing animation collaboration were woven into a programme of presentation, conversation and interaction.
